Maison Archi
Luxury boutique concept for a French fashion house — sculptural honeycomb ceiling, curved timber display columns, gilded centrepiece.
Project Overview
A confidential concept study for a French fashion house considering a new flagship boutique on Rue du Faubourg Saint-Honoré. Our brief was to propose a "non-retail" retail space — a room where the clothes are the second thing you notice.
Concept
We answered with a room shaped like a jewel box: a tessellated honeycomb ceiling in cast lime plaster, curved timber columns that double as display cylinders, and a single sculptural brass ottoman at the centre as the only furniture. Shelving is pushed to the perimeter so the eye meets the architecture first.
Concept Moves
- Honeycomb ceiling — cast from a single master mould, installed as 48 interlocking panels. Reads as topography, not decoration.
- Timber columns — full-height, diameter 600mm, CNC-carved from a single oak trunk per column. Some contain built-in glass shelves visible only from close.
- Brass ottoman — patinated, hand-polished, single point-of-interest in the centre of the room.
- Floor — wide-plank smoked oak, unfinished, oiled monthly.
- Lighting — recessed spots only, with a warm wash above the ottoman.
Deliverables
A 14-page concept dossier with renderings, material board, and a two-minute animated walkthrough. Presented to the client's creative director in November 2024. Awaiting decision.